PN’s blog | Prasant Naidu | Substack

Thoughts on TikTok eating Meta and Google’s pie, Reach vs Impressions, Meta and top-of-funnel ads, and more

New Top Community

Facebook is videos because TikTok is, LinkedIn's new features, and Email's synergy with News

Jul 2

Meta's Ad Business after Sandberg's exit, LinkedIn's creator push, Future of Search, State of Modern Philanthropy 2022, I dive into the word of Web3 and…

Jun 12

Thoughts on Facebook 2022 Trends Report, FB Content Report Q1 2022, and 2022 M+R Benchmarks study

May 28

walled garden and road to automation

May 15

Meta Advantage suite has two ad products - Advantage and Advantage+

Apr 24

2022 Google Ads Playbook, YouTube admix for awareness and YouTube Social Impact

Apr 23

Smile Train's Partner Cause of the Year and why audience targeting is still important

Apr 15

PN’s blog

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