Thoughts on TikTok eating Meta and Google’s pie, Reach vs Impressions, Meta and top-of-funnel ads, and more
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Facebook is videos because TikTok is, LinkedIn's new features, and Email's synergy with News
Meta's Ad Business after Sandberg's exit, LinkedIn's creator push, Future of Search, State of Modern Philanthropy 2022, I dive into the word of Web3 and…
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Thoughts on Facebook 2022 Trends Report, FB Content Report Q1 2022, and 2022 M+R Benchmarks study
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walled garden and road to automation
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Meta Advantage suite has two ad products - Advantage and Advantage+
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2022 Google Ads Playbook, YouTube admix for awareness and YouTube Social Impact
Smile Train's Partner Cause of the Year and why audience targeting is still important
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